Marketing Plan

Comprehensive strategy for effective promotion of Xoperr's AI solutions

Promotion Strategy

To ensure maximum reach and customer engagement, we use modern communication channels and strategic partnerships that meet the needs of our target audience. Our efforts are focused on the following areas:

Social Media

We actively use popular platforms such as TikTok, Instagram, and X to attract youth and freelancers. These platforms are ideal for creating viral content, demonstrating the capabilities of our AI agents, and interacting with the audience through interactive posts, short videos, and stories.

Partnerships

We plan to establish cooperation with leading platforms that provide server hosting services, such as DeltaHost and Digital Ocean. These partnerships will allow us to offer integrated solutions that combine our AI agents with powerful cloud services.

Advertising

For promotion in Ukraine, we will use contextual advertising in Google Ads to reach users who are actively looking for business automation solutions. Additionally, we will launch targeted advertising on social networks, which will allow us to precisely target our campaigns to our target audience in Ukraine.

Pricing Strategy

Our pricing policy is designed to make Xoperr's AI solutions accessible to a wide range of clients, from freelancers to large corporations. We offer flexible and transparent pricing plans that take into account the needs of different market segments:

Free Access

To attract new users, we provide the ability to generate up to three business plans for free using our AI agents. This option allows clients to familiarize themselves with the platform's capabilities, evaluate its effectiveness, and be convinced of the value of our solutions before purchasing paid packages.

Corporate Packages

For companies that need extended capabilities, we offer corporate packages starting from 4,000 UAH for using one group of AI agents. Each group specializes in a specific area, such as marketing, accounting, management, or business planning, allowing clients to choose the solutions that meet their needs.

Target Audience

Our AI solutions are targeted at three main market segments, each with unique needs and goals. We strive to adapt our products to the specifics of each segment to provide maximum value to clients:

Freelancers (25-40 years)

This category includes copywriters, programmers, marketers, and other specialists who work independently. Our AI agents will help them automate routine tasks.

Small Business

We focus on companies looking for cost-effective AI solutions to improve efficiency. Our products allow small businesses to automate key processes.

Medium & Large Business

These companies seek to simplify and optimize their business processes using advanced AI technologies. Our AI agents offer comprehensive solutions.